Guides

Successful engagement on social media (and elsewhere) includes creating and sharing high-quality, compelling content and visuals. You’re already doing the right thing by posting regular business updates, sharing fun videos and memes, and creating ads…

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Social Media

Want to add a clickable link in Instagram? Use a Link in Bio Tool

What’s New on Instagram in 2024? Tools and Gen Z Trends

Revamp Your Social Media Game: 5 Content Types to Elevate Your Strategy

From Scrolling to Booking: Exploring Social Media Marketing and Short-Form Video

10 Best Practices to Create Engaging Short-Form Videos

Striking Gold on Black Friday: Success Stories from Operators

Developing Influencer Relationships for Marketing Success

Campaign Ideas: Influencer Marketing for Tours & Activities

Gaining a Competitive Edge: How Tour Operators are Using AI

From Likes to RSVPs: A Playbook for Optimizing Your Facebook Event

Instagram Story Highlights: Make Your Stories Last Forever

How to Build Your Social Audience Using Facebook Events

9 Reasons You Should Join the FareHarbor Online Community Today

Make Your Brand Stand Out to Attract New Customers

Increase Marketing ROI with Timely and Focused Messaging

Checklist: Need-to-Know TikTok Tips for Operators

3 Easy Valentine’s Day Promotion Ideas to Make Your Customers Swoon

7 Ways to Use Canva in Your Marketing Materials

A Guide to Expanding Your Local Presence with TikTok

Instagram Stickers: A Simple Tool to Learn Customer Insights

Don’t Leave Your Money on The Table: Optimize Your Marketing ROI

Enhance Your Marketing Strategy with Canva & Goal Setting

Creative Ways to Leverage Social Media During the Holidays

5 Easy Photography Tips to Catch the Attention of Bookers

How to Make a Compelling Reel and Encourage Instagram Engagement

5 Instagram SEO Techniques To Extend Your Reach

Build Community & Boost Your Brand on Social Media

5 Marketing Ideas to Scare Up Your Spooky Season

New to Social Media? Inspire Audience Engagement First (Checklist)

An Introduction to YouTube Ads

3 Ways to Leverage LinkedIn as a Marketing Tool

Boost Your Social Media Strategy with Competitor Analysis

Improve Your Social Media ROI: 5 Strategies

YouTube for Tour Operators: Customize, Optimize, and Measure

Getting Started with LinkedIn for Tour Operators

Facebook Troubleshooting: Converting a Personal Profile to a Business Page

8 Easy Social Media Contests for Tour Operators to Boost Engagement

How to Run a Social Media Giveaway

YouTube SEO: How to Get Your Video to Rank

Getting Started With YouTube for Tour Operators

Getting Started With Pinterest for Tour & Activity Operators

How to Create Pins & Build a Following on Pinterest

A Complete Guide to Holiday Marketing for Tour Operators

Take The Next Step in Social Media Engagement with Boosted Posts

Save Time on Social: 4 Ways to Repurpose Your Content for Instagram

Checklist: Easy Ways to Improve Your Online Presence & Expand Your Reach

Cheat Sheet: When to Post on Each Platform to Maximize Visibility

Separating SEO Fact from Fiction: Don’t Fall for These 4 SEO Myths

Spend More Time on Your Tours: 4 Free Social Media Scheduling Tools

Marketing to Millennial and Gen Z Travelers

Get Social Savvy With #Hashtags#

Social Listening: Your Tool to Success on Social Media

The Ultimate Social Media Checklist: Daily, Weekly & Monthly Tasks For Your Social Strategy

Are You Looking To Grow Your Social Media Following? Check Out These 10 Tips

Your Digital Presence: A New Decade of Content, Trust and Engagement

Learning from COVID-19 YouTube Search Trends

Facebook Pixel Setup Checklist

Facebook Pixel Fundamentals: Getting Started

8 Proven Ways to Engage with Followers on Social Media

Adding Health & Safety Policies to Online Directory Listings & Social Media

Cheat Sheet: Sizing Images for Social Media

7 Social Media Mistakes to Avoid

Tracking Ad Conversions With Facebook Pixels

Getting Started with TikTok for Tour Operators

How to Use TikTok to Increase Brand Awareness

Managing Your Social Media During a Crisis

Marketing Strategy: User Generated Content (UGC)

How To Get Your Content To Go Viral Online

Tips & Tricks to Elevate Your Instagram & Facebook Stories

The Tour Operator’s Guide: Digital Marketing During COVID-19

Build Your Brand with Social

Social Media Travel Accounts You Should Be Following

Using Twitter To Promote Your Tours And Activities

FareHarbor Compass is exclusively for FareHarbor clients.
Please use your FareHarbor login to access Compass.