Skip to primary navigation Skip to content Skip to footer

Checklist: Need-to-Know TikTok Tips for Operators

Last updated on March 15, 2023
Key Takeaways

  • TikTok is a leading social platform and a great tool for operators.
  • Reach a new audience and expand your business's visibility.
  • Get creative to show customers how fun your tours or activities are!

Skill Level


As a tour or activity operator, TikTok is the perfect place to share videos and images of your customers having fun at your business. This lets potential customers put themselves into the experience or go behind the scenes to get to know your team.

But, if you do not optimize your account, that valuable content will go unnoticed. Follow along with our checklist to build a target audience and make engaging content.  

If you have not created your TikTok business account yet, visit our Compass guide for beginners.  

  • shape

    Grow an Engaged Audience

  • Having a large, engaged audience is the ticket to a thriving TikTok presence. Whether you are just starting your account or simply want more followers, these tips will help you get there.
  • shape

    Create Successful Videos

  • Once you have a growing target audience, it’s time to focus on your videos. Use these simple tricks for a better chance at going viral or just getting more engagement.
  • a person holding a wine glass
  • shape

    Optimize Your Engagement

  • As with any new strategy, it is important to analyze the performance data and make decisions accordingly.
  • shape

    Simple Content Ideas for Tour Operators

  • TikTok is a place to let your creativity shine. Here are a few ideas to help get you started.

TikTok is a great platform to reach a new audience and showcase your business in a fun, engaging way. Try out these tips to maximize your account’s effectiveness. 

Related Guides