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Better Data, Better Decisions: Using Consumer Narratives with Google Analytics

Last updated on October 2, 2020
60 minutes
Key Takeaways

  • Understanding the customer journey through data
  • How to use consumer narratives within Google Analytics
  • Using location data to better understand your customers
Categories

Skill Level

Beginner, Intermediate
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Join our Google Analytics experts as we explore different ways you can utilize data to better understand your audience.

We’ll walk through the customer journey and dive into consumer narratives based on location. Learn how you can get to know more about your customers based on where they are coming from. You will leave this presentation with actionable ways to utilize your data!

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