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GA4 and FareHarbor: Understanding the New Integration

Last updated on April 20, 2023
49 minutes
Key Takeaways
  • Universal Analytics will deprecate on July 1, 2023.
  • GA4 offers a more modern and flexible approach to data collection and analysis.
  • Linking Google Ads with GA4 will help track your paid campaigns.
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In this session, our in-house experts will walk you through GA4 best practices, key metrics, new reporting, and integrations with Google Ads.

Operating under GDPR? Please read this FAQ with important information regarding using cookie consent managers with GA4 and FareHarbor.

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