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  1. You Asked, We Answered: Review FAQS (That You’ll Actually Use!)

    Online reviews got you a little confused? It’s no surprise – there are a lot of moving parts when it comes to reviews – from choosing the most important review platforms to understanding how to…


  2. 6 Tips to Write & Design a Winning FAQ Page

    One of the top benefits of writing detailed tour/activity descriptions is that it reduces the number of people calling with questions about the experience, freeing up more time for you to manage other aspects of…


  3. Come One, Come All: Making Your Tours More Accessible

    One of the main tenets of the tourism industry is to give people the opportunity to experience different places and cultures. When we fail to consider tourists with different accessibility needs, we ignore a huge…


  4. Social Listening: Your Tool to Success on Social Media

    Successful engagement on social media (and elsewhere) includes creating and sharing high-quality, compelling content and visuals. You’re already doing the right thing by posting regular business updates, sharing fun videos and memes, and creating ads…


  5. 8 Lessons We Learned from COVID-19 in 2020 (And What’s Here To Stay)

    As we begin 2021 it’s hard to believe that almost a year has passed since the coronavirus pandemic began. Much has changed, especially in our beloved travel and tourism industry. Without question, there have been…


  6. Understanding Software Partnerships at FareHarbor

    As a tour or activity operator, you surely gravitated towards FareHarbor because our software helps to increase your revenue through online bookings while providing you with an enterprise-level reservation system. We also understand that operators…


  7. Get To Know FareHarbor Compass: Tips & Tricks

    Welcome to FareHarbor Compass, your one-stop-shop for growth strategies, information on recent trends, and business best practices – all tailored for the tours and activities industry. Compass allows you to explore topics like digital marketing,…


  8. Checklist: Handling Credit Card Disputes

    Credit card disputes are a part of any business, and they can be especially stressful during a time like the COVID-19 pandemic. A dispute occurs when your customer contacts their bank or credit card company…


  9. Benefits of Including Web Chat on Your Website

    The ease of online booking has helped to transform the way people learn about and plan travel, tours, and activities. But sometimes a potential guest could have a last-minute question that just can’t wait, or…


  10. Using Schema Markup To Up Your SEO Game

    Schema markup, a structured data vocabulary, is a semantic vocabulary of tags or microdata you can add to your site’s HTML to tell search engines how you want them to display your pages in the…


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