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You’re the Travel Experts, We’re the Tech Experts: Gaining a Competitive Advantage Through SEO & PPC

Last updated on December 13, 2021
40 minutes
Key Takeaways
  • Consider where you fall with online competitors that may be likely to appear in a user search.
  • Understanding your company, your customers, and your goals provides greater direction for optimizing your SEO strategy.
  • Long-tail keywords have more details and are specific versions of high volume generic keywords.
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Learn what is on the horizon in travel industry marketing and how to drive business through SEO & Pay-Per-Click Optimization in a world where paid advertising is becoming increasingly necessary.

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