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[Spark Virtual] Be Your Own Customer – Simple Steps To Understand Your Customers’ Booking Journey

Last updated on December 7, 2023
26 minutes
Key Takeaways
  • Understand the steps in the customer journey and where they apply to your business.
  • Successfully utilise CTA buttons to drive bookings.
  • Make sure your book form asks the right questions and is easy for customers to fill out.
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We explore the three phases a customer goes through before booking activities, providing you with actionable takeaways to help improve your business’ online presence. From the dreaming phase to the booking phase, understanding customer touch points goes a long way in optimising your website and booking process. Follow these tips to look at your business through the eyes of a potential customer.

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