Consumer reception to email marketing has changed significantly over the past few months, so we want to help you take advantage of the latest consumer trends and break through to your target audience. Learn how to convert emails to sales — and then do it again and again! Segmentation, scheduling, A/B testing, and post-campaign analysis are just a few of the plays we’ll call in this workshop.

Additional Resources:

• Tips & Tricks to Build & Segment Your Email List
• Digital Marketing Pro Tip: Why You Should Always A/B Test
• Understanding The Five Most Important Email Marketing Benchmarks