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Google My Business: COVID-19 Checklist

Last updated on November 12, 2020
Key Takeaways

  • Updates you should make to your GMB profile during the pandemic
  • New GMB features to support businesses during COVID-19

Skill Level

All Skill Levels

Google My Business is one of the most important tools to communicate directly with your customers during COVID-19 and is and is crucial to update to help appeal to local bookers. Keep customers updated in real-time on everything from business hours to new services and safety precautions.

Use this checklist to guide you in updating your profile following COVID-19 best practices.

Please note: this checklist is updated regularly to reflect new GMB features, listing attributes, and anything else that is important for you to maintain!

  • a close up of a logo

    Add a COVID-19 Update Post to Your Listing

  • a screenshot of a cell phone
  • screenshot of Google My Business COVID-19 update feature
  • a close up of a logo

    Add a COVID-19 Gift Card or Donation Link

  • a screenshot of a cell phone
  • a close up of a logo

    Update Your Hours of Operation

  • a close up of a knife
  • a close up of a logo

    Update Other Important Elements of Your Listing

  • screenshot of new GMB health and safety attributes
  • a close up of a logo

    Continuously Monitor Your Listing

Customers are turning to Google to find local businesses and services more than ever — and your Google My Business profile is even more important. Keeping it accurate and up to date can help your local SEO, and it gives customers the information they need to book with you or support your business.

Learn more about Google’s suggestions for businesses affected by COVID-19, and explore more actionable resources for your COVID-19 response

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